This Sunday, the government has published a big advertisement in the newspaper trailing that a small price to pay today, for a better tomorrow, which justifies the hike in fuel prices, recently.

The petrol price hike has already given way to the protests and demonstrations led by the ruling alliance partners and the opposition parties.

Political controversy has been ignited after an advertisement that showed Gujarat Chief Minister Narendra Modi and his Bihar counterpart Nitish Kumar holding hands was released by the BJP.

With this, the ties between Bharatiya Janata Party and its ally Janta Dal-United (JD-U) have come under immense pressure even as the BJP has kicked off its campaign for the forthcoming Assembly polls in Bihar.

Nitish, displeased by the ad, annoyingly cancelled a dinner for BJP leaders on Saturday. Modi on other hand, reportedly said that he is upset with the release.